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Joni Hargrave

Joni Hargrave

Travel enthusiast and experienced marketer, Joni pairs over 7 years of industry know-how with her passion for health and fitness as the Marketing Director for PFC Fitness Camp. From brand messaging to campaign management, Joni has brought food, fashion and lifestyle brands to life through a variety of offline and online channels including: websites, email marketing, social media, packaging, print, public relations and advertising. Besides calling La Costa Resort & Spa home, and her colleagues, practically family, Joni loves the opportunity to make meaningful connections daily with PFC guests from all over the world. Joni received her bachelors from Cal Poly (SLO) in Events & Marketing with a minor in Graphic Communication.

25 Things You Didn’t Know About Your PFC Fitness Trainer: Kandice Chavez

Our Hawaiian Hibiscus, PFC Fitness Trainer Kandice Chavez has the gift-of-plenty— hilarious humor to make us laugh, overflowing love and compassion spread every day, a challenger to push PFC campers to their best performance in workouts and the nicest arms this side of the Mississippi!  Kandice is full of knowledge and a personality that makes you want to crush every…

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The PFC Wellness Kitchen is Open!

The wait is FINALLY over! Watch the video to see our first breakfast served with Chef Kieffer. PFC Top Wellness Chef, Chef Jason Kieffer is cooking up a storm in our wellness kitchen and ready for you! Now every meal- breakfast, lunch, dinner and snack are all created by Chef Kieffer in PFC’s private wellness kitchen and…

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132 Pounds Gone! Rod’s Weight Loss Success Story

Wow, is all we can say to preface this PFC Fitness Camp weight loss success story. Canadian Roderick McLean, aka Rod, attended PFC Fitness Camp about three years ago overweight, suffering from hypertension, knee pain, and dependent on blood pressure medication. While at PFC, Rod lost 50 lbs. and since then, has blown us away…

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PFC Fitness Camp Hosts the Wellness Event of the Year

What do you get when you place the healthiest brands, journalist and influencers all under one roof? An evening of exhilarating wellness that is nothing short of inspiring. That’s exactly the setting that took place this past Thursday at PFC Fitness Camp—Southern California’s healthiest destination at Omni La Costa Resort & Spa. The PFC Fitness Camp…

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PFC Fitness Camp Opens Kitchen to Top Wellness Chef

PFC Fitness Camp is so excited to announce our new Top Wellness Chef and open the doors to our State-of-art demonstration kitchen to take our strongest stance ever on obesity. Obesity is the single most significant nutrition-related health issue of the 21st century. Understand optimal health is a combination of Behavioral Health, Nutrition and Fitness all working…

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50 Lbs. Lighter: Sara’s Weight Loss Success Story

  Name: Sara Lutfullah Hometown: London, England Before Weight: 210 lbs. After Weight: 160 lbs. UK Dress Size: 22 to a 14! From London to San Diego, Sara traveled almost 6,000 miles for weight loss and to transform her health at PFC Fitness Camp. After a couple months at PFC, Sara not only lost 50…

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Meet the Chef! PFC Executive Wellness Chef, Jason C. Kieffer

If you’ve seen our latest teaser video, the word is out that PFC Fitness Camp has a new man on campus—renowned Wellness Chef, Jason C. Kieffer! From his prestigious degree from the Culinary Institute of America (CIA), Chef Kieffer has redefined the kitchen as a place of true healing from the tables of New York’s…

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